homewrok question number 3

The way i see it to get a brand loyalty i usally befor buying the product i ask around to my friends and then the recommended or they don't. Then if they like the product that i am about to get i go to the store itself and i ask all of my questions, most of the time most stores ask if i want a 14 day trail, to see if i like the product that they are selling. Just like when i get a demo for my PlayStation3 i try it out if i like it ill buy in in a second, but if the game isn't as good as i thought no deal.